Virtual Art

Client

BMW x TUDISCO

Year

2024

DIR

Chris Behnisch

DOP

Format

Multimedia Art Collaboration Film

An artist's surreal vision of BMW M. Built in a virtual studio, cut without shortcuts.

Released across BMW M and ramp.space channels in 2024, with editorial coverage on Highsnobiety. A piece in BMW's longer running collaboration with contemporary artists.

ramp.space feature | https://www.ramp.space/en/artikel-blog/antoni-tudisco-und-bmw-m-the-best-of-both-worlds/ Highsnobiety feature | https://www.highsnobiety.com/p/bmw-antoni-tudisco-ramp-space-metaverse/ GoSee News | https://www.gosee.news/news/film/ramp-space-x-bmw-m-x-antoni-tudisco-39-a-multimedia-art-project-in-the-context-of-effective-and-eye-catching-awareness-activation-39-66301

BMW M and the media brand ramp.space partnered with 3D artist Antoni Tudisco on a multimedia piece that places the BMW i4 M50, iX M60 and i5 M60 inside abstract, dreamlike worlds. The shoot took place at Hyperbowl near Munich, one of Europe's largest LED volumes, with Tudisco's CGI environments running live on the wall. IVORY produced and edited the films through a classic post pipeline.