CCT Evo

Client
corratec
Year
2024
DIR
Fabian Carl
DOP
Jan Linnartz
Format
Product Launch Campaign Film
A road bike film built like the bike. Lean, sharp, uncompromising.
Released as the visual anchor of Corratec's global CCT Evo Ultra 3 rollout in 2024. Used across launch communication, dealer network and brand channels.
For the launch of the Corratec CCT Evo Ultra 3 road bike, IVORY produced the campaign film around the same DNA as the product: precise lines, sharp rhythm, no excess. Shot in Lanzarote with the kind of light a racing bike asks for. Cinematic imagery paired with motion design and animation to carry speed, endurance and the Corratec language across one film and the social and dealer adaptations that followed.